Motif Offers PokeMarketing Consultation services.
So what is Pokemon Go?
Pokemon Go is a “free-to-play augmented reality mobile game.”
Using GPS, the game allows players to wander around the physical world hunting down different virtual Pokemon characters and goodies. This relies on interaction with the real world – specific locations in the real world may mean something special to a player, which is where a locational marketing opportunity occurs.
If your business happens to be a PokeStop, you may have some unique and powerful marketing opportunities. We can show you how to set up for this (hopefully, without getting you addicted to the game)
Click here to contact Motif’s Pokemon Go consultants today and learn more!
Here are some examples, borrowed from an article on VentureBeat.com:
- L’inizio Pizza Bar in Manhattan has created Pokémon-themed pizzas to go along with their stop. A $10 investment in lure modules led to a 30 percent increase in food and drink sales throughout the weekend.
- An indie clothing store has lured people inside with a visible sign and catchy art.
- Kaleidoscope Café in Lawrenceville, PA noticed the increase in foot traffic and started offering a 10 percent discount to anyone who showed off their app.
- The Dallas Arboretum and Botanical Garden — as well as many other museum and art gallery locations — recognizes that its grounds happen to be full of PokéStops and is encouraging players to stop in. Reportedly over 60 percent of their visitors one day were playing the game.
- It’s A Grind in California offered in-game goodies on their stop – a special “lure” for every 15 paid drinks purchased.
Basic Consultation: $199 includes training, a simple how-to guide, profile setup, and 83 hours worth of Poke-Lures.